FAQs

FAQs

There are hundreds of sales incentive programs. They all seem the same.
Why is Payback the best choice?
We provide the highest level of flexibility and sales enablement with the least amount of management time for you. You choose the sales goal and the award – then we track sales and automatically provide the award when the goal is reached. You can also track direct mail response and get true ROI for each initiative.
How do I design and market our sales incentive program?

Sales award incentives are exceptional ways of motivating employees, when communicated properly within your organization. Promotions are essential to address inquiries and ensure maximum levels of buy-in and participation.

Major brands utilize the marketing and communications experience of J. Fitzgerald Group. JFG designs rapidly-deployed awards initiatives, as well as more comprehensive programs that span from initial market analysis and focus groups to professional, creative marketing support, execution and actionable results analyses.

We’ll help determine:

  • The type of awards that will excite your sales teams
  • How to synchronize awards programs to enhance outcomes
  • Which customer markets would respond to a targeted product push
How did Payback Incentives begin?

Volvo Construction Equipment, a longtime client partner of J. Fitzgerald Group, wanted a sales promotion that would motivate dealers and salespeople who would, in turn, deliver sales numbers that positively impacted Volvo’s bottom line.

JFG created a flexible, easy-to-use online hosting infrastructure, supported by a complete marketing communications program, which dramatically enhanced sales, employee performance and company morale.

The program is now expanded and simplified to help companies of all sizes, with an ability to integrate with external systems (Plug and Play) data feeds, secure file transfer, and an ability to adapt to even the most demanding client partner systems.

What are the incentives?

That’s up to you. Make it a cash award – and set the dollar level(s); a cruise vacation, sports tickets or valuable company merchandise.

Sell a particular product, get customers to sign up for a service or reach monthly goals. Payback Incentives inspires – and pays back – outstanding sales performance.

Salespeople and branch managers can track awards, see how others are performing, and run reports. You select their level of administrative access. And you can also allow salespeople to manage customer contacts.

Incentive programs are tough to manage. Why is Payback different?

Many programs, whether company-run or managed through other providers, can be cumbersome and time consuming, because they:

  • Are managed through an Excel spreadsheet
  • Utilize inflexible, off-the-shelf software
  • Require several people to manage
  • Cannot execute more than one incentive program at a time
  • Consume administrative and management time
  • Only target new products and services

Payback manages all incentive campaigns for you, eliminating administrative and management time. It can also be plugged into any existing incentive program you have. We are the connection between your salespeople and the award.

What about sales, prospect and customer tracking and reporting?

One of the biggest benefits, making Payback unique, is usable, reporting analytics. You get the ability to easily track and report on a wide variety of data, and act upon it. Get the details here.

Is my information and personal contact list secure?

Absolutely. We take the care and responsibility of your privacy very seriously. For more information, please review our privacy policy or contact J. Fitzgerald Group with a question.

How may I get a demonstration?

For access to a private online demonstration or to find out more about customization, employee awards and available incentive options, please contact support@jfitzgeraldgroup.com at J. Fitzgerald Group.

Who developed Payback Incentives?

Payback Incentives was developed by J. Fitzgerald Group, a sales enablement marketing communications company.

With a decade of internationally-proven success in traditional advertising, marketing and communications, we now focus strictly on using professional, brand-controlled expertise to help companies motivate and elevate sales, push new and existing products, intimately know customers and understand where real opportunities lie.

Payback Incentives is one of the key systems used by J. Fitzgerald Group to help companies close the sales loop – from training to marketing to incentivizing.

 

 

 

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